Effective Date: July 1, 2025 · Governing State: California, USA
These Terms of Use ("Terms" or "Agreement") govern your access to and use of the website, platform, and services operated by WealthSync LLC, doing business as Equity Leads AI and Equity Leads (collectively, "Equity Leads," "we," "us," or "our"), a California limited liability company. By accessing our website, purchasing leads, or using any of our services, you ("Client," "you," or "your") agree to be bound by these Terms in their entirety.
If you do not agree to these Terms, you must immediately cease use of our platform and services. These Terms, together with our Privacy Policy (available as a separate document on our website), constitute the entire and exclusive agreement between you and Equity Leads with respect to the subject matter herein.
We reserve the right to update or modify these Terms at any time. Continued use of our services following notice of any changes constitutes your acceptance of the revised Terms.
Equity Leads AI is a lead generation and distribution company owned and operated by WealthSync LLC, headquartered in California. We specialize in connecting licensed life insurance agents, financial professionals, and wealth advisors with prospective consumers who have expressed interest in one or more of the following categories:
Equity Leads operates solely as a lead vendor. We do not sell, underwrite, or issue insurance policies, and we are not a licensed insurance carrier, broker, or financial advisor. All licensed sales activities are the sole responsibility of the purchasing agent or firm.
To purchase or use leads from Equity Leads, you must:
By registering or placing an order, you represent and warrant that you meet all of the above eligibility requirements. Equity Leads reserves the right to verify eligibility at any time and to suspend or terminate accounts that do not meet these requirements.
A "lead" is a record containing contact information for a consumer who has, to the best of our knowledge, submitted an inquiry or expressed interest in a financial or insurance product through an online form, advertisement, survey, or similar opt-in mechanism. Equity Leads works to source, verify, and deliver high-intent leads to our clients.
All leads distributed by Equity Leads are generated from real consumer opt-ins and are, to the best of our ability, sourced from legitimate, consented sources. We do not knowingly sell fabricated, computer-generated, or bot-generated leads. Each lead type is sourced through targeted digital advertising, social media campaigns, or direct inquiry funnels specific to the lead category.
While Equity Leads takes significant steps to ensure the quality and authenticity of leads, lead usability and outcome vary and depend on multiple factors beyond our control, including but not limited to:
EQUITY LEADS DOES NOT GUARANTEE THAT ANY LEAD WILL RESULT IN A SALE, A COMPLETED APPLICATION, OR A BOUND POLICY. Leads are sold as contact opportunities only. The purchasing agent assumes all responsibility for their own sales results.
Mortgage Protection Leads: These leads consist of homeowners who have expressed interest in mortgage protection insurance. Leads may include first-time buyers, refinance customers, or existing homeowners. Usability depends on the consumer's current mortgage status and insurability.
IUL / Retirement Leads: Consumers interested in indexed universal life insurance or tax-advantaged retirement strategies. Consumers may have varying levels of financial sophistication. Agent must be licensed to discuss and sell IUL products in the applicable state.
Veteran Leads: Active-duty military members, veterans, or military spouses interested in life insurance or financial protection products. Agents must comply with all applicable laws governing the marketing of insurance to veterans, including any applicable VA regulations.
Trucker / Commercial Driver Leads: Professional truck drivers or owner-operators who have expressed interest in life insurance coverage. Underwriting availability may vary based on occupation and health history. Agents are responsible for knowing the underwriting guidelines of their carriers.
Leads purchased from Equity Leads may only be used for the following lawful purposes:
Leads may NOT be used for:
Equity Leads reserves the right to immediately terminate access to any account found to be misusing leads and to pursue all available legal remedies for violations of this section.
By purchasing and using leads from Equity Leads, you agree to comply with all applicable laws and regulations, including but not limited to:
You are solely responsible for your own compliance with all applicable laws. Equity Leads does not indemnify, represent, or warrant that your use of our leads will automatically be compliant.
Equity Leads represents that leads distributed through our platform are sourced from consumers who have provided prior express written consent to be contacted by insurance agents and financial professionals in connection with the product category for which they opted in. This consent is documented at the time of lead generation in accordance with TCPA requirements.
Notwithstanding the foregoing, you acknowledge and agree that:
You agree to retain your own records of consumer interactions and to defend, indemnify, and hold harmless Equity Leads from any claim arising out of your contact activities.
All lead purchases must be paid in full at the time of order unless otherwise agreed to in writing by Equity Leads. We accept all major credit cards and approved payment methods. All prices are listed in U.S. dollars. Equity Leads does not directly store payment card information; all payment processing is handled by a third-party payment processor.
To submit a lead dispute, contact us at support@equityleads.ai with the lead ID, the issue encountered, and supporting documentation within 5 business days of receiving the lead.
Initiating a chargeback or payment reversal without first submitting a written dispute to support@equityleads.ai and allowing Equity Leads 7 business days to resolve the matter will result in an automatic administrative fee of $500.00 per chargeback event, in addition to recovery of the original amount charged. Equity Leads reserves the right to immediately terminate your account and pursue all available legal remedies.
Equity Leads may offer subscription-based lead delivery plans. If you enroll in a subscription:
Equity Leads reserves the right to modify subscription pricing with reasonable advance notice. Continued use after a price change constitutes acceptance of the new rate.
All content, branding, technology, software, design, and materials on the Equity Leads platform — including the Equity Leads and Equity Leads AI names, logos, and trademarks — are the exclusive property of WealthSync LLC and are protected under U.S. copyright, trademark, and intellectual property law.
You are granted a limited, non-exclusive, non-transferable license to access and use the platform solely for the purpose of purchasing and managing leads in connection with your licensed insurance or financial services practice. You may not copy, reproduce, distribute, reverse engineer, scrape, or create derivative works from any portion of the platform without prior written consent.
THE EQUITY LEADS PLATFORM AND ALL LEADS, SERVICES, AND CONTENT PROVIDED THEREON ARE OFFERED ON AN "AS IS" AND "AS AVAILABLE" BASIS WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, OR COURSE OF PERFORMANCE.
EQUITY LEADS DOES NOT WARRANT THAT: (i) any lead will result in a sale or completed transaction; (ii) the platform will be uninterrupted, error-free, or secure; (iii) any consumer information contained in a lead is accurate or complete; or (iv) the services will meet your specific business requirements or expectations.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, WEALTHSYNC LLC AND ITS MEMBERS, OFFICERS, EMPLOYEES, AGENTS, PARTNERS, AND AFFILIATES SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, PUNITIVE, OR EXEMPLARY DAMAGES, INCLUDING LOSS OF PROFITS, REVENUE, DATA, GOODWILL, OR BUSINESS OPPORTUNITIES, ARISING FROM OR IN CONNECTION WITH THESE TERMS OR YOUR USE OF THE PLATFORM OR LEADS, EVEN IF EQUITY LEADS HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
IN NO EVENT SHALL EQUITY LEADS' TOTAL CUMULATIVE LIABILITY TO YOU EXCEED THE TOTAL AMOUNT PAID BY YOU TO EQUITY LEADS IN THE NINETY (90) DAYS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM.
You agree to defend, indemnify, and hold harmless WealthSync LLC, its members, officers, employees, agents, and affiliates (collectively, "Indemnified Parties") from and against any and all claims, liabilities, damages, losses, costs, and expenses (including reasonable attorneys' fees) arising out of or connected with: (i) your use of leads or the Equity Leads platform; (ii) your violation of these Terms; (iii) your violation of any applicable law, regulation, or third-party right; (iv) any consumer complaint, TCPA claim, or regulatory action arising from your contact activities; or (v) any misrepresentation made by you in connection with the sale of any product.
By registering with Equity Leads, you agree to receive electronic communications from us, including platform updates, order confirmations, lead delivery notifications, promotional offers, and account alerts. These communications may be delivered via email, SMS/MMS text message, or in-platform notification.
If you opt in to SMS/MMS communications from Equity Leads:
Consent to receive SMS/MMS communications is not a condition of purchase. Your consent applies only to communications from Equity Leads / WealthSync LLC and does not extend to any third party.
Equity Leads reserves the right to suspend or terminate your account, without prior notice, for any of the following reasons:
Upon termination, your right to access the platform and use any purchased leads is immediately revoked. No refunds will be issued for leads already delivered prior to termination.
These Terms shall be governed by and construed in accordance with the laws of the State of California, without regard to its conflict of law provisions. You consent to the exclusive jurisdiction and venue of the state and federal courts located in California for any dispute arising out of or relating to these Terms.
Prior to initiating any legal action, you agree to submit a written notice of dispute to support@equityleads.ai, describing the nature of the claim in reasonable detail. Equity Leads shall have ten (10) business days from receipt of such notice to attempt to resolve the matter informally.
Any claim not resolved informally shall be submitted to binding arbitration in California under the rules of the American Arbitration Association (AAA), unless both parties agree otherwise in writing. You waive any right to participate in a class action lawsuit or class-wide arbitration against Equity Leads.
16.1 Entire Agreement. These Terms, together with our Privacy Policy, constitute the entire agreement between you and Equity Leads regarding your use of the platform and supersede all prior understandings or agreements.
16.2 Severability. If any provision of these Terms is found to be invalid or unenforceable, that provision shall be modified to the minimum extent necessary to make it enforceable, and the remaining provisions shall remain in full force and effect.
16.3 No Waiver. Equity Leads' failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision.
16.4 Assignment. You may not assign or transfer any rights or obligations under these Terms without Equity Leads' prior written consent. Equity Leads may assign these Terms freely in connection with a merger, acquisition, or sale of assets.
16.5 Independent Contractors. Nothing in these Terms creates an employment, partnership, joint venture, or agency relationship between you and Equity Leads.
16.6 Force Majeure. Equity Leads shall not be liable for any delay or failure to perform its obligations under these Terms due to causes beyond its reasonable control, including acts of God, government actions, or infrastructure failures.
For questions, disputes, lead return requests, or any other inquiries regarding these Terms, please contact us:
For lead disputes, please include your order number, lead ID, and a description of the issue.